Market My Novel

Entries from February 26th, 2009

Online Marketing 02: “I’m not a marketer, but I play one on my PC.”

February 26th, 2009 · 1 Comment · Marketing

ost authors are naturally gifted in prose, but when it comes to marketing, their creativity dries up in a fit of fright. Others believe they know everything there is to know about marketing, but quickly discover that they toiled over strategies that equated to delusions of grandeur when it comes to sales. For the most part, authors are not natural…

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Chart Your Social Media Experience

February 26th, 2009 · 1 Comment · Social Networking

Social media is not an easy thing to grasp for some – especially if you need to figure out how to get the best bang out of your net presence when marketing your new works. Rick Liebling (@eyecube) posted this fantastic – very unscientific – chart for social media. He took the Periodic Table and highlighted portions of it. Each…

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Christian Writers Site Seeks Submissions

February 26th, 2009 · No Comments · Publicity

Writing guest posts or columns for other sites can be a fun way to meet new readers, and share personal tidbits about your life. Recently, a friend asked me to comment on her column at New Christian Voices. This humorous Christian Web site accepts short submissions for different channels, like faith, relationships, entertainment, society and more. If you like writing…

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Your Pet, Your Publicist?

February 23rd, 2009 · 4 Comments · Marketing

Let’s face it: Our pets know us just as well as our children. They know which buttons to push, when to offer sad eyes/food eyes/pitiful eyes/mean eyes to get what they want. Now, your pets can chat about your writing habits with Amigo, the owner of author Mayra Calvani. Amigo takes his fellow pooches and felines (and the occasional exotic)…

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Online Marketing 01: Be Reasonable

February 23rd, 2009 · No Comments · Online Marketing

The post, “One Author Speaks Out About the Bad Side of Online Promotions,” generated a lot of virtual discussion. As a result of comments, I’m going to tackle a few additional topics that came out of it. These topics will begin with “Online Marketing,” and be numbered. You can find these topics by clicking the “Online Marketing” category. Today’s topic:…

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One Author Speaks Out About The Bad Side of Online Promotions

February 20th, 2009 · 21 Comments · Interviews, Marketing, Social Networking

Recently, I blogged about The Ugly Side of Online Marketing, when the debate over online marketing promotions heated up between virtual book tour promoters and an anonymous author at Backspace. The author thought online marketing would make a big difference with sales. But what the author told readers is this: … after the initial publishing dust settled, it turned out…

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Facebook Makes About Face on Terms of Service

February 18th, 2009 · 4 Comments · Facebook

On Monday, I told you about Facebook’s changes to Terms of Service, which would have absorbed your work into the growing social network’s system forever. After scores of users protest, Facebook has reverted back to the old TOS. The New York Times shared this statement from Facebook in a story : “Over the past few days, we have received a…

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The Ugly Side of Online Marketing

February 16th, 2009 · 1 Comment · Social Networking

I am a big proponent of online marketing. While you may not see a glorious, adrenaline boost to sales, it goes a long way to branding yourself and your books or series of books. There is a fantastic article about the bad side of online book promotions at Backspace. This author – who remained anonymous – had the same problems…

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Facebook Alters Terms of Service – Be Careful What You Post

February 16th, 2009 · 1 Comment · Social Networking

The Consumerist reports an alarming change to Facebook’s Terms of Service. The publication says Facebook has removed some key sentences from the terms – which means that anything you post will be owned by Facebook – even after you close your account. I was very reluctant to import my notes into Facebook, but I did it to see what the…

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URGENT: New Feeds for Market My Novel

February 15th, 2009 · No Comments · RSS

As I blogged recently, Google recently gobbled up Feedburner as it expands its online Big Box presence. As a result, all Feedburner RSS feeds must be transferred to Google. Unfortunately, this transfer has been unsuccessful for me (like hundreds of others based on the new Google/Feedburner support group). Instead of toying with this and losing more hours of daylight, I…

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