Market My Novel

Entries from April 15th, 2009

Robinson Uses Viral Video Contest to Generate Publicity

April 15th, 2009 · 1 Comment · Market My Novel, Uncategorized

Jeremy Robinson, author of the upcoming Pulse, is holding a viral video contest, asking fans, friends and anyone feeling creative with a camera to create a video for his new book. The video that generates the most hits wins some groovy swag. Robinson’s idea is a fantastic way to generate buzz for his new book – and open up his…

[Read more →]

Tags:····

Amazon Says It Was Just a “Glitch”

April 13th, 2009 · 1 Comment · Market My Novel, Uncategorized

PW reporters were able to get a statement from Amazon officials, who say the stripping of rankings of certain adult novels was merely a “glitch.” Read the story. Not many are buying this. One Tweeter in the #AmazonFail group says gay authors received notices in February that these changes were to come.

[Read more →]

Tags:····

Amazon Rankings Causes Twitter Flap

April 12th, 2009 · No Comments · Market My Novel, Uncategorized

#AmazonFail It is everywhere on Twitter today as authors, publishers and publicists talk about a new Amazon.com policy that removes the rankings of gay/lesbian/transgender books. I first heard about it early this morning through a Twitter link to Mark R. Probst’s blog post, “Amazon Follies.” The Amazon Advantage member contacted the behemoth and asked them if there was a glitch….

[Read more →]

Tags:····

New Twitter Service Makes Contests Easier

April 10th, 2009 · 1 Comment · Market My Novel, Uncategorized

Contests are SUCH a pain. You have to diligently follow comments, keep tabs on your guest book or Web site and make sure all of your fans get a fair shake when it comes to prizes. Now, you can take your contests to Twitter – with ease. The service TwiveAway allows you to create specific campaigns that will ultimately drive…

[Read more →]

Tags:······

What Have You Learned Today?

April 9th, 2009 · 2 Comments · Market My Novel, Uncategorized

Failure is only success if you learn from it. While driving home from the gym today, I saw this phrase posted on a church marquee. This is never more true that in marketing. I’ve worked with clients who demand immediate returns on their investments – even if their expectations are unreasonable. I’ve worked with clients who throw money at anything…

[Read more →]

Tags:·····

Virtual Radio Station Offers Author Interviews

April 9th, 2009 · 5 Comments · Market My Novel, Uncategorized

Radio campaigns can be highly effective – both for publicity and for cost. Global Talk Radio, a virtual radio conglomerate, seeks authors for guests on programs. This is especially effective for non-fiction authors who need to add to their credentials for “expert” status. A glance at the schedule shows GTR offers a program called “Calling All Authors” each weekday at…

[Read more →]

Tags:······

Amazon Review Follow Up

April 7th, 2009 · 2 Comments · Market My Novel, Uncategorized

Author and book marketing coach Cheryl K. Tardif was overwhelmed with support from the writing community after Amazon.ca removed her reviews because she included a signature line. The outcry from other bloggers in the writingsphere led Amazon officials in Seattle to check out Cheryl’s blogs – and make some changes to their review policies. Find out what happened at Cheryl’s…

[Read more →]

Tags:

Amazon Deletes Reviews with Author Signatures

April 4th, 2009 · 1 Comment · Market My Novel, Uncategorized

My friend and fellow author and book marketing coach Cheryl Kaye Tardif forwarded a disturbing e-mail about Amazon’s review policy changes and how they will dramatically impact authors. Here is what Cheryl experienced: A week ago I found that all 85 of the reviews I’ve written for other books had been deleted. It has been a very difficult and stressful…

[Read more →]

Tags:····

Budget Your Time for Marketing

April 2nd, 2009 · 4 Comments · Market My Novel, Uncategorized

As a social media consultant, I work on the Web ALL the time, mostly from home. When I first started, I was excited and willing to work a lot of hours do what needed to be done, but it wasn’t long before I realized I was drowning daily in cyberspace. When I woke up one morning and dreaded an e-mail…

[Read more →]

Tags:····

J.A. Konrath Ends Month-Long Blog Tour

April 1st, 2009 · No Comments · Market My Novel, Uncategorized

If you want to find great advice from an author about making a blog tour successful, visit J.A. Konrath’s blog, A Newbie’s Guide to Publishing. He just wrapped up a 31-day virtual book tour, and offers up some great advice about how to make them fun – and work.

[Read more →]

Tags:·····