Market My Novel

Eighty percent of online users viewed more than 21 billion videos in July, according to new figures released from comScore Video Metrix. Google video ranks at the top of sites viewed; the majority of videos there are from YouTube. (Read more at Online Media Daily)

Now is a terrific time to add more videos to your online marketing portfolio. If you haven’t already, create a book trailer. Start a v-log on your own YouTube channel for fans. Share other genre authors’ book trailers to your blog. Start using video in creative ways, find out what works for you and integrate it into your overall marketing strategy.

HOT TIP: Don’t have access to video? No worries. Use Keynote or PowerPoint to create slides with photos and text, then upload them to SlideShare. You can add music or other audio by creating a SlideCast. You can also use still photographs in iMovie. In Keynote, you can create a presentation with audio and export it as a file that uploads on YouTube (although the audio here records will all background noise).

Here are some links to get you started:

Video is a Cornerstone: Market My Novel Interview with Jessica Kizorek

Market My Novel Book Trailers Archive

5 Ways to Use Video on Your Site and Blog

How I Create Digital Book Trailers

Squidoo booktrailers lens