In my business life, I work with clients to develop dynamic social media plans that connect them with customers, donors, volunteers and fellow professionals.
When it comes to social media, I constantly encounter fear. Fear of the unknown. Fear of failure. Fear of trolls and nasty commenters. Fear of brand damage.
And just plain FEAR.
This year, I’m [...]
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Tags:afraid of facebook·afraid of social media·Online Marketing·social media is scary·social media marketing
You’ve got to love it when someone who gives advice needs a healthy dose of his – or her – own.
One of my key components to any plan for clients is blogging in advance. It is wonderful to have two or three weeks worth of posts ready to go live, or be pushed to a [...]
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Tags:blog calendar·blog posting·how to blog·market my novel
Two terrific posts online for authors:
Jo-Anne Vandermeulen offers tips on blogging in “Blog the Right Way.” While the post is from 2009, it still offers terrific guidelines for how to make your blog interesting to readers.
In “What to Tweet About,” pro book marketer Dana Lynn Smith offers key tips to becoming Twitter-savvy.
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Image credit: David Beaulieu, About.com
Recently, I’ve encountered several really cool blogs that haven’t updated in months – sometimes years.
Like homes caught in the midst of the bad economy, these blogs were abandoned for whatever reason by their creators. Many times there are no explanations, no caveats, no links to a new and improved blog, just [...]
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Tags:blogging·dead blogs·Marketing
J.R. Turner
In a follow up to yesterday’s post, The Trouble with Trolls, Dead Friends Forever author J.R. Turner talks about her experience with online trolls.
In your online marketing ventures, when did you run into trolls?
Trolls are pretty much everywhere, so it isn’t the venue as much as it is those running the venue that one [...]
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The New Yorker has a great humor column about book promotions. If you didn’t catch my Twitter link earlier today, be sure to check out Subject: Our Marketing Plan by Ellis Weiner.
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Tags:book promotions·humor·market my novel·social media
Book Reviewer Linkup Meme
John Ottinger’s Grasping the Wind blog offers an incredible resource for speculative fiction, horror and fantasy authors searching for sites that will review their work. Today, Ottinger shares how his blog started.
In 2004, at the prompting of a friend, I began a little blog called Grasping for the Wind. After some time [...]
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Tags:angela wilson·book marketing·book review list·fantasy·horror·market my novel·science fiction
I’m excited to share with you a new Book Blogger Directory offered by book PR firm FSB Media.
This is a comprehensive directory where readers and authors can search for bloggers who love to read. Pop Syndicate’s Book Addict blog is excited to be part of the list.
Be sure to check it [...]
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Tags:book bloggers·fsb associates·fsb media·market my novel
Review Site Drop Down Menus
Some of you may have noticed some changes to the Market My Novel blogroll.
At the top of the site, you can find a Review Sites in the navigation menu. I’ve expanded on these lists and Folio Vision installed a fantastic plug in to create drop-down menus for each section. Now, if [...]
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Tags:angela wilson·market my novel·virtual book tours
Pimp My Novel offers up a terrific Ten Commandments of Blogging. No. 4 is incredibly important – and something I have trouble sticking to:
4. Remember thy Schedule and keep it, wholly. You don’t have to write a post every day, but keeping a regular schedule is a courtesy and a sort of unwritten contract between [...]
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Tags:pimp my novel·ten commandments of blogging