Market My Novel

Entries Tagged as 'Online Marketing'

How to Twitter, Write a Blog

February 8th, 2010 · 3 Comments · Blogs, Online Marketing, Social Networking

Two terrific posts online for authors:

Jo-Anne Vandermeulen offers tips on blogging in “Blog the Right Way.” While the post is from 2009, it still offers terrific guidelines for how to make your blog interesting to readers.

In “What to Tweet About,” pro book marketer Dana Lynn Smith offers key tips to becoming Twitter-savvy.

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Garey Adds Virtual World for Fans

February 6th, 2010 · 2 Comments · Online Marketing

When I read Terri Garey’s Nicki Styx series, I cannot help but picture the clothes, shoes and all things vintage in the protagonist’s shop, Handbags and Gladrags.

I’m a vintage nut, so this element of the character totally appeals to me. Apparently, it does with other fans, who have asked Garey to showcase some of Nicki’s [...]

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How to Find Your Audience Part II

January 6th, 2010 · 7 Comments · How To, Marketing, Online Marketing

In a follow up to Monday’s post, How to Find Your Audience, I discussed ways for writers to find readers. Today, get some advice from other writers. Special thanks to Marilyn Meredith, Cheryl Malandrinos and Cheryl Kaye Tardif for responding to my shout out via Facebook!

H’mmm, that’s an interesting concept. I suppose by having a [...]

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Food Makes Good Conversation with Readers

January 5th, 2010 · 3 Comments · Marketing, Online Marketing

Good food makes great conversation.
No matter if you are out to dinner with friends, or skimming the best hors devours from the buffet at a party, food tends to bring out the conversationalist in most people.
Food is also terrific for marketing. I cannot tell you the number of times I’ve checked out a blog or [...]

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How to Find Your Audience

January 4th, 2010 · 10 Comments · How To, Marketing, Online Marketing

In the comments section of How to Streamline in 2010, Market My Novel reader Beth Barany wrote:

Great advice, Angela! I wonder how you go about finding the right reader networks for your genre. I write YA fantasy, as yet unpubbed. What do you recommend? I want to be ready to build a reader network when [...]

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Twitter Lists Expand Author Networks

November 4th, 2009 · 2 Comments · Online Marketing, Social Networking

Twitter recently launched a lists function, which will help users separate followers into categories that other Tweeters can follow with the touch of a button.
Mashable wrote an article about Twitter lists (still in Beta) in mid-October. Twitter announced the move in a blog post in September.
When I first started exploring the lists function today, I [...]

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Sourceables Helps Authors Establish Expert Status

October 5th, 2009 · 1 Comment · Online Marketing

 
Authors who are trying to establish their expert credentials may want to check out Sourceables. This new site allows authors – and others – to set up accounts to showcase their expertise. Today Sourceables proprietor Rob Nissen talks about the benefits of the site.
Tell us about your new site, Sourceables.
Sourceables is an online community [...]

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Top Guest Blogging Mistakes by Authors

September 9th, 2009 · 12 Comments · Blog Etiquette, Do NOT Do This!, Online Marketing

 
When I receive a half-hearted guest blog from an author for Book Addict, I get extremely frustrated.
Typically, our guests are booked at least two months in advance – with a few exceptions. Authors have plenty of time to write up something fun and fresh for our audience well before their blog date – and submit [...]

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Alice Hoffman Goes Ballistic on Twitter

July 1st, 2009 · 5 Comments · Online Marketing, Social Networking

This week, Alice Hoffman didn’t take too kindly to a lukewarm review of her latest, The Story Sisters, from Roberta Silman of the Boston Globe. Hoffman fired off at the author, calling her a “moron” and an “idiot.” She said she was angry that too much plot was given away, then criticized her hometown newspapers. She said as a woman,…

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Online Promotion: What Authors Are Doing Wrong

June 30th, 2009 · 1 Comment · Marketing, Online Marketing

Chris Simeral of The Author’s Edge penned a top five list of bad things authors do when it comes to online promotions. They include: Inadequate Time Spent Researching Keywords Too Little Content Not paying enough — or any — attention to Social Marketing & Web 2.0 Not Focusing on Building a Loyal Following Focusing on the Sale I have a…

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