Market My Novel

Entries Tagged as 'virtual book tours'

Need Help Finding VBT Hosts? Check out MMN’s New Blogrolls

September 27th, 2009 · 1 Comment · Blogs, Virtual Tours

Review Site Drop Down Menus Some of you may have noticed some changes to the Market My Novel blogroll. At the top of the site, you can find a Review Sites in the navigation menu. I’ve expanded on these lists and Folio Vision installed a fantastic plug in to create drop-down menus for each section. [...]

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Top Guest Blogging Mistakes by Authors

September 9th, 2009 · 12 Comments · Blog Etiquette, Do NOT Do This!, Online Marketing

  When I receive a half-hearted guest blog from an author for Book Addict, I get extremely frustrated. Typically, our guests are booked at least two months in advance – with a few exceptions. Authors have plenty of time to write up something fun and fresh for our audience well before their blog date – [...]

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How to Become a Virtual Book Tour Host

August 31st, 2009 · 1 Comment · How To, Virtual Tours

Most authors are focused on getting placement at blogs and networks for virtual book tours, but lately, several people have searched Market My Novel for information about how to become a VBT host. It is not as difficult as you think, but it is time-consuming when you first start out. Here are some tips based [...]

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Guest Post at Emily Bryan’s Blog

June 23rd, 2009 · No Comments · guest blog

Historical romance author Emily Bryan was kind to invite me to her blog. Check out my post, “Nightmare Authors Make Virtual Book Tours Hell.” If you have time, please leave a comment to help me thank Emily for hosting.

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The Ugly Side of Online Marketing

February 16th, 2009 · 1 Comment · Social Networking

I am a big proponent of online marketing. While you may not see a glorious, adrenaline boost to sales, it goes a long way to branding yourself and your books or series of books. There is a fantastic article about the bad side of online book promotions at Backspace. This author – who remained anonymous – had the same problems…

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Are Book Signings Worth It?

January 15th, 2009 · 2 Comments · book signings

Today, I found an interesting blog post about why book signings are not effective. The author lists the following as reasons: Sales are short-lived Book stores don’t market signings Books will be put on a back shelf – not a front table – after a signing Too much time and effort for little return The author recommends festivals and book…

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The Dos and Don’ts of Virtual Book Tours: An Interview with Cheryl C. Malandrinos by Angela Wilson

January 10th, 2009 · 8 Comments · Virtual Tours

irtual Book Tours are a hot-ticket item for authors who want to beef up or rejuvenate sales, make connections, create an online presence, find fans and more. Every VBT publicist has a different strategy. Different strategies work for different authors. Some basics about virtual book tours are always the same. Today, Cheryl C. Malandrinos with Pump Up Your Book Promotion…

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What’s in Your Media Kit?

December 12th, 2008 · No Comments · Book Trailers, Marketing, Media Kits

Recently, I put a shout out in author forums for book trailers. I was surprised at how many authors e-mailed me back – many of whom had toured with me at Book Addict, but did not provide a trailer as part of their media kit. Granted, some did not have trailers until now – and did not think to send…

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The Approach: What You Should NOT Say to Reviewers

December 9th, 2008 · No Comments · Do NOT Do This!, Marketing, Reviewers, The Approach

As a book reviewer for Pop Syndicate – and the virtual book tour host at Book Addict – I am approached by authors every day to review titles. Earlier this year, I was approached hard and fast by an author desperate to have her true crime book reviewed at our site. She found me from a post at another author’s…

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VBTs: All You Need to Know @ Links

December 8th, 2008 · No Comments · Links, Virtual Tours

Links are the bane of my existence. As a virtual book tour host, I receive documents with embedded links, links in parenthesis, in bold face type, surrounded by quotation marks… the list goes on and on. First, ask your host how they want you to send hyperlinks. If they don’t have a policy, make one of your own. When sending…

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